Context: Shot this video in 2021 for San Mateo-founded startup Belong, a home rental-based company. The startup, Belong now located in Florida is currently in their Pre-Series A round of funding and is expanding everywhere in the United States. Working as their in-house photographer, they wanted to create an email blast to homeowners on why their air filter needs to be changed. The goal was three-fold: Be considered an industry expert in home services, build trust with their in-house contractors, and to get homeowners to pay for their in-home services rather than hiring externally.

Deliverable: Educational Email Campaign video in 2 weeks, delivered within the first week